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Ops360 AI Sales Agent

Give it a sales goal. It builds the pipeline.

AI Sales Agent 360 discovers the right companies, researches every account, creates personalised outreach, manages replies and follow-ups, qualifies opportunities and keeps working toward the goal you define.

See how it works
More than an email tool

A complete AI top-of-funnel sales operation

AI Sales Agent 360 is not a message generator. It runs the whole top of your funnel, from discovery to a warm hand-off, connected to your Ops360 CRM.

Prospecting

Finds and prioritises companies that match your ideal customer profile.

Research

Builds an evidence-based summary of every account and decision-maker.

Outreach

Sends personalised, controlled sequences, not one generic blast.

Conversations

Reads and answers replies, and escalates what matters to a human.

CRM

Keeps Ops360 CRM continuously up to date, end to end.

Governed

Works within your limits, approvals and suppression rules.

How it works

From a goal to a booked meeting

A continuous loop, running toward the commercial goal you define.

AI Sales Agent 360 is delivered through managed implementation with the PluginZ team. Steps marked Early Access or Coming Soon are rolled out per campaign as they mature.

01

Define the goal

Set the commercial goal, offers and guardrails the agent works toward.

02

Define the ICP

Describe the ideal customer: industries, geographies, size and roles.

03

Discover companies

Find matching companies from approved data sources and public business information.

04

Research each account

Review the company and decision-makers, then build an evidence-based summary.

05

Score & prioritise

Rank opportunities by fit and signal so effort goes where it counts.

06

Personalise outreach

Write on-brand, evidence-based messages tailored to each persona.

07

Send sequences

Run controlled outreach and follow-ups within your sending limits.

Early Access
08

Handle replies

Read, classify and respond to replies using an approved knowledge base.

Early Access
09

Qualify

Qualify the opportunity against your criteria before it reaches a human.

10

Book or hand off

Book meetings where permitted, or hand a warm lead to your team.

Coming Soon
11

Update the CRM

Every company, contact, email and outcome flows into Ops360 CRM automatically.

12

Measure & improve

Track performance and tune the campaign toward the goal.

Goal configuration

You set the goal. It does the work.

Define the commercial goal and guardrails, and the agent works continuously toward the defined commercial goal.

Target industries
Target countries
Company size
Decision-maker roles
Qualified opportunities required
Meetings required
Campaign timeline
Approved offers and services
Daily and campaign outreach limits
Escalation rules

The agent works continuously toward the defined commercial goal. We do not guarantee that any system will always achieve a specific sales target.

Company research

It researches before it reaches out

Outreach is only as good as the research behind it. The agent builds an evidence-based picture of every account first.

Discover relevant companies from approved data sources and public business information
Review company websites and available company information
Understand the company’s industry, services, locations and likely requirements
Identify suitable decision-makers
Create an evidence-based account summary
Avoid unsupported claims in outreach
Outreach

Personalised, controlled, on-brand

Personalised email creation
Multi-step follow-up sequences
Brand voice and offer configuration
Different messages by persona
Sending schedules
Domain and mailbox limits
Opt-out and suppression handling
Human approval controls where required
Reply handling

It reads and answers replies, safely

The agent responds from an approved knowledge base and escalates anything sensitive to a human.

Detect positive, negative, neutral and out-of-office replies
Answer common questions using an approved company knowledge base
Avoid inventing prices, capabilities or contractual terms
Escalate pricing, legal, security and complex technical questions
Stop outreach when a recipient opts out
Hand warm opportunities to a human
Book meetings when permitted
Closed loop with Ops360 CRM

Every action lands in your CRM

Nothing lives in a separate silo. Every company, contact, message and outcome is written straight into Ops360 CRM.

Company creation
Contact creation
Research summary
Email history
Reply classification
Lead score
Opportunity stage
Tasks
Meetings
Performance analytics
Human control & governance

Autonomous where it helps. Human-controlled where it matters.

You decide how much the agent does on its own. Sensitive decisions stay with your team, and everything is logged.

Approval mode or controlled autonomous mode
Sending limits
Suppression lists
Audit trail
Approved knowledge sources
Escalation rules
Manual pause
Per-agent goals and permissions
AI Sales Agent

Ready to build your pipeline with AI?

See AI Sales Agent 360 work a real goal end to end, connected to your Ops360 CRM. Book a demo with our team.